Stouffville to Brighten up Main Street this Fall

STOUFFVILLE, ON - The Town of Stouffville is pleased to announce that its Cultural Hub project was selected for the My Main Street Community Activator initiative, and has received support to bring more vibrancy to Stouffville’s community spaces by creating a Cultural Hub in the heart of downtown Stouffville. This investment in art, culture, and beautification will not only enrich daily life in Stouffville but also attract visitors, support local businesses, and foster a stronger sense of community pride.

The support will help further revitalize key areas along Main Street with holiday lighting displays creating a festive atmosphere during the winter months. Residents and visitors can look forward to interactive light activations, such as a selfie station with illuminated wings and a photo-friendly swing, perfect for capturing fun, memorable moments with family and friends.

Working in partnership with STEPS Public Art, two new murals will also be installed in the coming weeks, a wall mural at 6242 Main Street and a unique ground mural along the Sculpture Walk—adding even more charm and creativity to our town's public spaces. In addition to art and lighting, the 2024 Patio Series at 19 on the Park was also supported, which featured a diverse lineup of free, live performances throughout the summer.

My Main Street is built on the principle of supporting community economic development and creating vibrant and diverse neighbourhoods which will enhance the overall quality of life for residents while also promoting sustainable and inclusive community development. My Main Street is delivered by the Canadian Urban Institute (CUI), and supported by a Government of Canada investment through the Federal Economic Development Agency for Southern Ontario (FedDev Ontario). Learn more about the My Main Street program at mymainstreet.ca.

Follow along with project updates at townofws.ca/culturalhub.

Additional Quotes

“By investing in our historic village, we will support a long-term sustainable strategy to spur economic activity, draw visitors, and increase local vibrancy and social cohesion. This project will not only enhance the beauty of our public spaces but also foster a deeper sense of belonging and connection within our community.”

• Iain Lovatt, Mayor of Stouffville

“We are incredibly thankful for this support which will allow us to bring public art, community activations and excitement to animate our historic Main Street.”

• Rob Braid, Commissioner of Community Services

“Main streets are at the social and economic heart of community life in cities and towns across southern Ontario. The enhancements the Town of Whitchurch-Stouffville are implementing on Main Street will not only attract visitors and increase foot traffic, but will contribute to our collective infrastructure, strengthening our downtown cores as vibrant and inclusive places for everyone.”

• Mary W. Rowe, CEO and President, Canadian Urban Institute

“The Canadian Urban Institute, with support from the Government of Canada, is investing in community projects, such as the Cultural Hub project being led by the Town of Whitchurch-Stouffville. These projects attract visitors to our main streets, support local businesses, and revitalize our communities – helping shops, restaurants and local economies thrive. Together, we’re building stronger, more vibrant communities.”

• The Honourable Filomena Tassi, Minister responsible for the Federal Economic Development Agency for Southern Ontario